a planning system built for the ADHD mind

a kind brain is a working brain.

StratoPlanner is a neuroscience-backed planning system designed with clinical psychologists and 80+ ADHD minds, built by a founder who lives it too. Every page works with the brain you have. Because it's allowed to be easy.

a kind brain is a working brain

built with clinical psychologists
80+ ADHD minds interviewed
3 product iterations
18+ research-backed layouts

first, the truth

you were handed tools built for a different brain.

Traditional planners run on rigid structure and linear schedules. Your brain runs on novelty, urgency, interest, and accountability. That mismatch is why every planner ended up in a drawer, and why you blamed yourself each time. The problem was always the design. StratoPlanner is built on your brain's actual operating system, so planning finally feels like relief.

name the feeling. we built the page for it.

tap the experience that sounds familiar

  • i did too, for years. printed dates turn a skipped week into a page of evidence against you, so every page here is undated and every day gets to be day one. the pages sit on discs instead of a spine, so you can pull one out, add ten more, and build the order your brain wants.

  • finished tasks fade from memory fast while unfinished ones stay loud, so by dinner the evidence is gone. "ta-da!" list bingo turns the day into a card where every finished thing claims a square, invisible work included. emails, calls, hard conversations.

  • your brain sorts time into now and not-now, with very little in between. so "write the book" shows up as one enormous thing that has to happen now, and you back away from it. task chunking cuts it into moves small enough to fit inside now. open the doc. write the title. those, your brain will do.

  • your brain keeps an unfinished task active in memory until it's written down. forty unfinished tasks means forty of them running at once. brain dump is a full blank page for getting all of it out in whatever order it comes out. task triage sorts that pile the eisenhower way, tagging each item urgent, important, or later, until one thing rises to the top.

  • there's a name for this: time blindness. an hour and four hours feel about the same from the inside, so afternoons disappear.

  • most planners assume every day arrives with the same energy. plan by choice is the daily page for your lowest ones, a short menu instead of a to-do list, where picking one option counts as the whole day. am/pm routine builder lets you build three mornings: high energy, medium, and low.

these are six of the moments i built for. there are nineteen pages inside.

see every page →

planner flow

Visual planning system that works with your brain's need for novelty and urgency. Color-coded pages for different brain states.

toolbox

Research-backed strategies for task initiation, brain dumps, context switching, and motivation. Built for ADHD executive function patterns.

track & reward

Celebration pages and accountability templates that dopamine-hack your brain. Proof that you're doing better than you think.

from the founder

ellie

i believe a tool should fit the mind that uses it. for years i planned my life on a blank piece of paper. every planner i bought gave me a box the width of a receipt, and my head arrived each morning with forty things in it, half urgent, all of them equally loud. so the blank page won. then i was late-diagnosed with adhd at Duke, and my first feeling was excitement. there was a reason. for years i had assumed the planners were fine and i was the problem. i had been using a tool built for a different brain and reading the mismatch as a character flaw. i went looking for one made for an adhd student with a thousand things in their head at once, and found beautiful covers with the same rigid grid underneath. so i went to the research instead: write it down, because working memory holds less than it needs. name the first physical move in advance, because your brain starts what it can picture, and "open the laptop" is far easier to picture than "write the paper." then i built the pages i had been looking for. time blocking for the days that need structure, sorting for the days when everything feels equally urgent, and pages you can pull out and reorder as you change, because you will. that's the mission, plainly. planning tools built on executive function and CBT research, and on conversations with adhd students about where every other planner lost them. made for adhd minds, so the list you write at 9am is still yours at 6pm. so a half-filled page counts as a win. so the system still fits you in march, and the march after that. your brain has been working this entire time. the paper finally caught up. a kind brain is a working brain.
— ellie

This finally makes sense for how my brain actually works.

Sarah, ADHD coach

I've tried every planner. This is the first one that stuck because it doesn't fight my brain.

Marcus, software engineer with ADHD

research backed

adhd presents differently in every person, which meant this had to be built on more than my own experience.

while at duke i interviewed 80 adhd students across as wide a range as i could reach, and read the executive function and cbt research that already existed. guidance came from clinical psychologists, executive function coaches, and neurodiversity specialists at duke's academic resource center and the duke adhd center for women and girls, who watch these patterns play out across students every day.

every page traces back to something documented.

shop the system

Digital + Physical Bundle — Pre-Order

Digital + Physical Bundle — Pre-Order

Sale price  $54.99 Regular price $67.98

Digital Planner

Digital Planner

$29.99

Physical Planner — Pre-Order

Physical Planner — Pre-Order

Sale price  $37.99 Regular price $44.99